ABOUT THIS PROJECT

EV Life is a responsive, interactive microsite to support the launch of the new, all-electric Bolt EV. The microsite is a resource for consumers to ease the anxiety that is commonly attached to living an EV lifestyle.

DATE

June 2016

ROLE

Art Director

CLIENT

Chevrolet

TEAM

Nicky Paradela,
LaShonda Allen

ABOUT THIS PROJECT

To support the launch of the all-new Chevy Cruze, we created a campaign on Amazon to prove it’s the most connected car on the road. Any time a consumer searches for something relating to the Cruze, such as a wireless router or an Apple product, they’re served a banner. When clicked, they’re taken to a landing page to learn more about the vehicle and its features.

Date

June 2016

Role

Art Director

Client

Chevrolet

Vendor

Amazon